Monday, October 22, 2018

Review: Practical Content Strategy & Marketing by Julia McCoy

Practical Content and Strategy & Marketing is the field for the smartest content marketers who know that strategy is the key to thriving in our world of new marketing through content. You learn the principles and physics behind these six key cores of effective content marketing core functions, audience persona discovery, understanding keywords, how to build content cores, practical content creation, and content promotion. If you run a business or if you are trying to break into a top dollar content marketing career, you need to know the practical concepts involved in content marketing. Content marketing itself involves so many platforms, formats, content types, strategies, tools and to get the most ROI from your approach to content marketing practices. This guides will teach you the most important foundations and skills you need in order to get far in our booming industry of content marketing. Julia McCoy guide allows for a straightforward approach to a complex field of marketing it is far more than sharing information and her straightforward approach allows a simple understanding of a complex problem. It is far better to approach this with no understanding that to believe you have it all figured out. Being a business owner, this allowed me to see how marketing is far more than advertising which has been the understanding for years. In order to market your business, you need to understand that the content of the business is far more than the simple business type but also the type and business you own and the type of service or product you are offering. That the consumer understanding exactly what that is paramount to marketing in any business.

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